One of the most important question bloggers face is the periodicity or frequency of the posting on their blog. Some may say a post a day should do fine, while others are happy with posting once a week.
This is a very tricky question. It depends on many factors. Sometime you may write a very good post which keeps bringing visitors over and over again to you blog months after you have posted it. At other times, even writing two-three post everyday does hardly bring any traffic.
Lets keep aside the magic post you have discovered. In your normal routine, the frequency of posting would depend on many factors. Following are a few of them…
1. If you are blogging on a topic like news or tips or some kind of aggregators, its obvious that you should post more often. Mostly a post a day for news sites should do fine.
2. If you blog on general topics, your posting frequency should be higher.
3. If you are having an authority on a topic, you can afford to post at gaps. By authority I mean your post adds value which is difficult to obtained by your visitors from elsewhere.
4. If your post takes time to compile, something like blogging about a showcase of Sunset Wallpapers, Design Sites etc. you can post less frequently.
5. As the blog gets old, your visitors starts to link with your blog’s content.
6. Maintaining a periodicity helps a lot. You should stick to a posting routine. It may be once a week, twice a week or even once every day. Just figure out what suits your pattern and stick to it. That way your visitors would know when to expect the next post.
7. Think twice before increasing the frequency of your post. You may have to continue posting more often.
8. Also, in case you are unavailable (like going on a vacation, working on a separate project etc.), make sure you let your loyal visitors know about it. Else it would most probably look like ignorance on your part.
These are just a few of the tips. Let us know via comments, how often you blog and what criteria you consider while setting your posting frequency.
Have a nice day..!!
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Good tips – I think if your blog is new you need to post pretty much everyday (mon-fri) for a month or so to build up content and help with SEO. Then you can develop a more definite posting routine. Again nice tips – keep up the good work.
I post max 2 times a day and its fine …!
Regards
Gabs